If you follow us on social media you may have come across the phrase “TD Links is bringing the Gentleman back in style” #GBIS. What exactly do we mean? Is being a gentleman outdated? Or is this some sort of fight against gender neutralism?
The truth is being a gentleman has never gone out of style. We are bringing back the desire to dress like the gent your mother said you are and now you can do it with a cool hashtag!
What comes to mind when you picture a gentleman? Does the word 'gentleman' conjure images of a man wearing an expensive three-piece suit tipping his hat? Or an ancient knight in shining armour fighting valiantly for a lady?
There’s a lot of history on what it means to be a gentleman. Some would say it’s about chivalry; opening doors for a lady or picking up the tab on a date. To some, it’s defined by a man’s style of dress.
Let's take a brief look into the changes in men’s fashion over the years.
Men x Fashion
Male fashion has changed drastically over the last 100 years. If we go back to the 1900-1970s men's fashion was dictated by propriety and formality. The everyday men's wear included suits, ties, cufflinks, hats etc.
The 1980s saw the rise of youth fashion embracing hip-hop inspired streetwear and sportswear. The 90s saw a further rejection of previous formal trends with casual clothing becoming the dominant style.
For a more detailed timeline for the changes in mens fashion click here.
Being a gentleman goes beyond what a man wears, it's how he speaks, acts and presents himself to the world. Being a gentleman is a matter of choice, a title you earn through a commitment to invest in your character. Gentlemen are focused on elevating themselves and others. Check out our 6 tips on how to be a gentleman here.
As a brand, we want to solve problems and encourage positive change. We believe the act of being a gentleman to some extent has been lost, especially amongst the younger generation of today.
Being a gentleman starts with being a better man -it's a lifestyle!
27/11/2020 marks the date of our launch and our official commercial you can watch the video here. TD links is the young breath of fresh air into the menswear space and we are just getting started! So yes, we are certainly bringing the gentleman back in style.